Publicación:

Cuáles son las ventajas competitivas que permitirán la planeación y el desarrollo estratégico de mercadeo para la empresa Attentus S.A.S como una organización de clase mundial en las ciudades capitales del triángulo del café

Resumen

The scenarios surrounding organizations are identified by permanent changes in the environment, which is why; organizations need to be changing the way they work in order to obtain maximum adaptability as a condition looking to stay in the middle. In this constantly changing , it is essential for the company to generate coordinated strategies for short and long term passes thus improve relations , communications and how to work as required by the market. From this need organizations rely on marketing plans as tools to improve sales, suppliers and the image of the organization. This work presents the results obtained degree dare marketing plan for the company made Attentus SAS which shows the competitive advantages of the organization, potential suppliers in terms of rooms and price management that the organization has.