Publicación: Estructura de mercado en competencia monopolística y determinación del punto de equilibrio Caso empresa No. 1. Espíritu urbano E.U.
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Universidad Católica de Pereira
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Este artículo es producto de un estudio colectivo realizado en el primer semestre lectivo del 2016, cuyo principal propósito fue describir la forma en que la estructura de mercado bajo competencia monopolística, incide en la determinación del punto de equilibrio de la empresa Espíritu Urbano. Lo anterior se logra a partir de una investigación descriptiva y una aproximación al estudio de caso. Se concluye que los aspectos que componen la estructura de mercado en competencia monopolística influyen directamente en la determinación del punto de equilibrio de la empresa, tanto en términos económicos como contables, toda vez que intervienen directamente en la determinación de los costos, ya sea de producción o de comercialización del producto final.
This article is a product of the collective performed at the first academic semester of 2016. Whose main purpose is to describe the way in which the market structure under monopolistic competition, affects the determination of the equilibrium balance point of the company Espíritu Urbano. What was mentioned before can be achievied by a descriptive investigation and an approximation to the case, this permitted a contrastation between the theoretical approach realized, about the elements that constitute the market structure, equilibrium balance point and business reality. It can be concluded that the aspect that constitute the market structure under monopolistic competition, influence directly on the equilibrium balance point determination of the company on economic terms and accounting as well, all those aspects affect directly on the determination of costs either on production or commercializations.
This article is a product of the collective performed at the first academic semester of 2016. Whose main purpose is to describe the way in which the market structure under monopolistic competition, affects the determination of the equilibrium balance point of the company Espíritu Urbano. What was mentioned before can be achievied by a descriptive investigation and an approximation to the case, this permitted a contrastation between the theoretical approach realized, about the elements that constitute the market structure, equilibrium balance point and business reality. It can be concluded that the aspect that constitute the market structure under monopolistic competition, influence directly on the equilibrium balance point determination of the company on economic terms and accounting as well, all those aspects affect directly on the determination of costs either on production or commercializations.