Publicación:

Estudio de factibilidad para la creación de una empresa desarrolladora y comercializadora del software móvil Touchievo Sport.

Resumen

Business idea looking for a social purpose that would improve the health of the population in additionally generate new employment and introduce another way to define consumer trends a different target population to the survey, interviews and focus groups. Structure of the business plan for the company's APPLIKA TECHNOLOGY SAS will be registered legally as an incorporation whose product is mobile application Touchievo that come with both customers and users through the direct channel, social networks and positioning the download stores Google Play and App Store. The application is currently in the proof of concept phase from April 26 until May 15 and is expected to be published in the download store Google Play on 31 May 2013. Your download is free, in order to increase users and their financial model is selling advertising contracts and market research contracts on statistical information consumption habits. Planted forecasts growth of 10% annually, sales of 24 advertising contracts and 7 market research contracts, which means estimating an ROI of 60.5%, showing that the project is viable and highly attractive for investment.